Pissei effortless customization

Strategy - Digital
Pissei effortless customization - WE RAD

A custom project for the end consumer, designed and developed to be accessible to everyone.


Web design
3D design
Frontend development
Real time web configurator

Visit the configurator.

A configurator designed for the Pissei brand, which, thanks to a no-code platform directly connected to the back office, can autonomously modify it according to its own needs

Custom lab - WE RAD

Custom lab

The entire project revolves around the conception and development of a custom configurator that allows you to create your own cycling apparel just the way you want it

Following usability analysis and A/B testing, we have created a tool that is user-friendly for everyone.

The project was initially designed as 'mobile-first' to ensure a better experience, even on smartphones. The implementation of the application allows it to be used on all devices.

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Intuitive and autonomous - WE RAD

Intuitive and autonomous

After a thorough analysis with the client, it was proposed to use a Real-Time Web Configurator. This is based on WebGL platforms that provide the ability to display interactive 3D models of products in real-time.

The Real-Time Web Configurator is the ideal system for cases where there are a large number of variables to configure.

360° customization

With the configurator, you can personalize every aspect of your clothing. From the sleeves to the front, complete customization to make technical clothing exclusive. The tool offers the option to choose from various available colors, specific textures, or even print images uploaded from your own device onto the fabric. Once the work is finished, it's possible to share your project with anyone you like, through email or other channels.

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